Monday, October 10, 2005

BRAND RECALL .. know what you want

When we talk of Marketing and especially brands, concepts like BRAND RECALL is at the top of our mind. I myself is going through articles on. I have found some links which can be useful for you guys.

1. Blog: http://brandrecall.org/
2. http://www.mckinseyquarterly.com/article_page.aspx?ar=1645&L2=16&L3=14&srid=17&gp=0, login to http://www.mckinseyquarterly.com/article_page.aspx?ar=1645&L2=16&L3=14&srid=17&gp=0 to view good articles

You guys can comments some of the links which can be helpful to know more about brand recall !!